CLIF BAR & Company, an all-natural organic food and drink company and TerraCycle, Inc., an eco-friendly company that makes plant food and other products, are teaming up together this Earth Day to create the Wrapper Brigade, the nation's first program designed to reduce the waste going into landfills by collecting energy bar wrappers.
Anyone can participate in the program and can sign up by visiting www.terracycle.net/brigades. Within one or two weeks of signing up, participants will receive four collection bags in the mail that can hold up to 200 granola or energy bar wrappers each. All shipping costs are covered. Each wrapper is two cents that will go to the not-for-profit or charity of your choice. Once they are filled, simply mail the bags back to TerraCycle and choose the charity to which you would like to donate your money.
The collected wrappers will be woven and fused into a strong material that will be used to make backpacks, gym totes and other products, which will be available to purchase early next year. This program is part of TerraCycle's Sponsored Waste Movement, where socially and environmentally responsible companies provide funding for TerraCycle to collect as well as reuse their packaging, including bottles, yogurt containers, drink pouches and now energy bar wrappers.
TerraCycle, Inc., founded by Tom Szaky and Jon Beyer of Princeton University, is recognized as debuting the revolutionary worm poop liquid plant food made from waste and packaged in waste (recycled bottles). Based in Trenton, N.J., its consumer products carry the Zerofootprint seal, signifying that the materials and manufacturing process used to make the products have virtually no negative environmental repercussions.
CLIF BAR & Company is the leading maker of all-natural and organic energy and nutrition foods and drinks, and they, too, strive to reduce waste and remove their footprint from our planet.